Photo
Nosh
Menu by David Friend |
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Alas, the only way to market a business
these days is to involve celebrities---or to fool the public into believing
that a product or service is, in fact, worthy of celebrity status. To that
end, I offer this modest proposal for a franchise of photography-themed
restaurants, scheduled to open in the year 2000. Photo-Nosh, a cafe-style
restaurant, will reinforce the status of photographers as celebrities
by virtue of their having foodstuffs named after them. The proposed menu
for Photo-Nosh:
PHOTO NOSH MENU
(Please ask waitress about Glass-Plate
Specials)
Beverages
Cornell Capa-ccino
Latte Jacobi
Garry Win-o-Gran
Sandwiches
Weegee Wedge
Hiro Hero
Robert Frank (with
special Hot Daguerre sauce)
Theo Westen-burger
Josef Koudelkatessen Sandwich
All selections available on Margaret
Bourke-Whitebread, Henri Cartier
Croissant, or Oliviero Toscani Tuscan
Olive Bread)
Desserts
Cindy Sherbert
Tortoni Suau
Henry Robinson Peaches
Helmut Fig Newtons
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Starters
Rachel Cobb Salad
Bar Snacks
David Muenchies
James Noshtweys
Herbed Ritz crackers
Ralph Morsels
Gilles Peretzels
and Eadweard Muy-Bridge Mix
Entrees
Chim-i-changa
Rene Burri-to
Tobasco Salgado-Steak
Steich'n Potatoes
Grey Villet of Sole
Ed Kashi Kasha
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David Friend is Editor of Creative Development
at Vanity Fair. (David_Friend@condenast.com) |